Incredible Discoveries is About Connecting

Incredible Discoveries is about connecting your brand message with your target market. At Incredible Discoveries, we use different marketing channels to make this connection, and do it in the most cost-effective manner. We are experts in all Direct Response channels including TV, Radio, Print, Direct Mail, and Online.

Incredible Discoveries is About Experience

Today there is no shortage of companies on the Internet claiming to be experts in Direct Response Marketing, and for the cost of an expensive infomercial, promising you the world. The truth is there are very few companies today with the skills and experience. Our company was founded by pioneers of Branded Entertainment and Direct Response TV.

Incredible Discoveries is About Creativity

Developing a successful Direct Marketing TV campaign is a difficult challenge. More and more marketers are competing for a consumer's attention, and getting the message to breakthrough the clutter is becoming increasingly difficult. Successful companies must be creative, and our creative team is unmatched in the industry for creating compelling and entertaining spots.

Incredible Discoveries is About Branding

Your Brand is your identity. Associating your Brand with the wrong spokesperson or campaign can cause your Brand serious damage. This is why it is critical to have the right message matched with the right spokesperson, right from the start. Unlike most companies in the industry, we are experts at Branding and pioneers in Branded Entertainment.

Incredible Discoveries is About Results

The success of any campaign is measured by the results that it generates. We know how to effectively perform a media test and measure the results. At Incredible Discoveries, our goal is to ensure you get the most out of your Direct Response investment.

What We Do

Product-Distribution-Channels

Today's consumers are more informed, independent, and skeptical. They engage with marketing when and where they want to and make purchase decisions on their own terms. Meet them in the right environment, speak to them in relevant terms, treat them with respect, and they will become customers, advocates and fans.

Incredible Discoveries is a turn-key direct response marketing agency focused on developing and implementing brand integration, and direct-to-consumer strategies. With core competencies in direct response television, radio, branded entertainment, online & mobile marketing, lead generation, drive to web, and product distribution, Incredible Discoveries is able to respond quickly and efficiently in order to meet the demands of an increasingly competitive marketplace.

Client Testimonials

"When we first met Incredible Discoveries, we were very impressed with their infrastructure, people and organizational capabilities"

~ President, Applica Consumer products

"As the owner and developer of the Magic Juicer, I researched many companies to find one that could offer a person of my limited experience in advertising, the security, reliability and creativity to market my product to its full potential. After researching every avenue, I discovered Incredible Discoveries"

~ Inventor, Magic Juice Filter

"We have been working with Incredible Discoveries for a year now and I can honestly state that our experience has far exceeded our expectations"

~ President/CEO, Data Drive thru

"Your company has shown great aptitude in its ability to partner with qualified companies to produce and co-fund direct response campaigns at reduced rates, sharing in the front-end risk, and sharing in the back-end revenues"

~ Koeppel Direct

"Through the efforts of Incredible Discoveries, we have successfully made our initial product launch, first with a pro-active live shopping campaign, pre-launch on QVC, second with the release of our infomercial, and third with several major retail deals and international product distribution"

~ President/CEO, Data Drive thru

"Incredible Discoveries has actually carved out a niche in the industry by taking a shared risk alongside manufacturers"

~ President, Leisure Marketing

"Mark and I would like to thank you and your team for its unwavering commitment to the success of our joint DRTV effort and to our product, the Autoloader"

~ Vice President Sales & Marketing, Franklin Tool Company

"Incredible Discoveries has far exceeded our expectations both in terms of management and in terms of producing an extremely high quality infomercial which reflects not only our glossy brand image but also on-target marketing messages"

~ TecnoPower

"Your integrated, multi-channel, go-to-market strategies have enabled us to partner on several successful projects and has also allowed us to become part of a unique business model which offers exclusive opportunities for manufactures who are seeking to effectively build sales through retail"

~ Koeppel Direct

"We are proud to be your go-to-retail expert and partner"

~ President, Leisure Marketing

"Peter Koeppel, myself and everyone of the Koeppel Direct team pride ourselves in knowing just about all the players in the DRTV industry, but there is no other company that has put together the all encompassing package of 'turnkey' solutions you do"

~ Koeppel Direct

"Since the beginning we must say that the staff at ID have consistently demonstrated a commitment to the project and to the product and Simac. They have guided us through the process and we believe have gone considerably further in supporting us than we would ever have expected at the start of the project"

~ Director, Simac Marketing Limited

"Incredible Discoveries not only produced a successful show, but they are currently successfully managing all aspects of the campaign including but not limited to the weekly Media buys, the call Center and the Ecommerce for the product sales"

~ President, Applica Consumer products

"We especially appreciate how you provided us a full, turn-key solution, by managing all aspects of our direct response campaign, including media buys and media funding, call center services, fulfillment services, e-commerce sales, retail distribution and other back-end distribution services - the process has been seamless"

~ TecnoPower

"I would like to take this opportunity to thank the Incredible Discoveries people for there incredible teamwork to make it happen. I counted no fewer than 20 people at Incredible Discoveries with whom I have had the honor of communicating about our joint project"

~ Simon Sunatori Magnescribe

"I am happy to report that my decision to use Incredible Discoveries, Inc. was an extremely successful one and I would highly recommend them to anyone interested in marketing their product"

~ Inventor, Magic Juice Filter

"After watching the infomercial more than 100 times, it still looks like one of the best TV infomercials ever!"

~ Simon Sunatori Magnescribe

"It would be hard to overstate the great response we have received from commercials Doug's team produced for us. Our goal was branding and buzz building, and Doug's fusion of music, vivid visuals and compelling sound bites helped to successfully accomplish our goals"

~ Senior Pastor, Church By The Glades

"For sure any partner of ID will get a first rate infomercial made"

~ Director, Simac Marketing Limited

"Outside of the direct infomercial work that Incredible Discoveries does for us, they have been instrumental in assisting us with 2 new product introductions on the Home Shopping Network (HSN & QVC including seeking talent for the airings and developing the on air presentations"

~ President, Applica Consumer products

"The Incredible Discoveries team was easy to work with and provided us with top notch infomercial experience"

~ TecnoPower

"Incredible Discoveries truly has a turn-key operation with a full in-house production facility and a team to back it up which is both easy to work with, highly experienced and quite frankly, top-notch"

~ President/CEO, Data Drive thru

"Your team is easy to work with and they provide a tremendous amount of Infomercial experience and guidance to the clients; you just don't leave them hanging"

~ Koeppel Direct

"Incredible Discoveries has earned our trust and we continue to be impresses by their willingness to educate and inform us about the industry and to share with us their experience and insight"

~ President/CEO, Data Drive thru

"It's comforting to know that once they have had an opportunity to talk to Incredible Discoveries, they'll be handled in a professional manner and they will get excellent advice as to the viability of their product or service for DRTV"

~ Koeppel Direct

"Throughout the process, Incredible Discoveries has truly shown its willingness and abilty to do whatever it takes to achieve excellence"

~ Vice President Sales & Marketing, Franklin Tool Company

"I would highly recommend Incredible Discoveries to any Company looking to launch Infomercial and Direct to Consumer Products"

~ President, Applica Consumer products

Portfolio of Short and Long Form Productions
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